Upton Technology Group

Search Engine Marketing Through Searchers Eyes: Understanding the Motives And Habits Of Searchers

Millions of individuals use search engines every day to research anything from local movies to government policy. With such a ready-made audience, search engine marketing has become a billion dollar industry, yet some companies don't feel they get an appropriate…

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Avoiding Common Search Engine Marketing Traps

Search engine marketing and search engine optimization of your website is a key element of building a successful brand and creating an online presence. Despite this, many people spend thousands of dollars creating a website, then skimp on the website…

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Small Stuff Counts: Don’t Neglect Regional Markets When Deciding On A Search Engine Marketing Program

When people think about local search engine marketing, if they think about it at all, they generally assume that their regional search engine marketing is fine if they've remembered to add a few pages to their site that are optimized…

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Crafting Meta Descriptions That Really Work

Search engines have become more complex, creating new algorithms and formulas regularly in order to try and improve the relevance and accuracy of search engine results. An unfortunate side effect to this is that many website marketing pros have begun…

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Four Reasons Your Web Design In Fort Myers Should Be Handled By A Full Service Web Company

Whether you're finally ready to start a website for your business or you've been an Internet presence for years but want to spice up your current site, the proper web design is crucial to your success. A successful site has…

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Web Design Tips You May Not Have Considered

Great web design relies on a variety of factors, including the quality of the layout, the value of the written content, and how easy it is to navigate through the site. You may already know some of the most basic…

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